Fast facts:
o Campaign is across both Sydney Aquarium and Sydney Wildlife World
o Dates: 9-26 April
o Key theme: Conservation of our marine and land animals/environments.
Customer experience:
At Sydney Aquarium:
o We’re extending the Ocean Quest experience (which was done for Sea Week at the
beginning of March).
o All kids receive an Ocean Quest map which will guide them through the attraction with
questions to answer. At the end of their experience, they are entitled to receive a Junior
Oceanologist certificate.
o We’ll feature regular conservation themed talks at 5 key stations: Shark HQ, Dugongs,
Coral Propagation, Shark Hatchery and Penguins.
o Adding more prominent signage in the form of movable lightboxes.
At Sydney Wildlife World:
o We’re installing a 19m Bee themed display wall featuring cool facts on Bees!
Their profile
Differences between the Native Bee (Australian) and Honey Bee (Introduced
species)
The role they play in the environment
The global bee crisis
Quirky ‘Did you know” facts
Ways we can help the plight of our bees
And more!
o There will also be 2 large scale models (1-Native and 1-Honey Bee) with tactile areas
people can touch (eg. fur, antenna, etc).
o Paying kids receive a Bee bag of goodies upon arrival, including an awesome (Avant)
card which they can take home and plant! (Refer to below).
